Upskilling Digital Marketing skills: Why it’s necessary

Upskilling Digital Marketing skills: Why it’s necessary

by Pathstream | Dec 2, 2022 | Digital Marketing, Employee Development Resources

Can you imagine what would have happened if Michael Jordan realized that he had a knack for shooting a basketball and then never practiced this skill? We would never have even learned of his name. It is only because he continuously practiced his craft that he reached...
Student success story: Brienne Wong

Student success story: Brienne Wong

by Lily Malota | Nov 17, 2022 | Digital Marketing, Student Success Stories

Brienne Wong is a compassionate storyteller working in tech. But before she pivoted industries, she worked in a museum and researched ways to get into tech as a digital marketer.  “I knew I wanted to work in tech, and I found Pathstream’s Digital Marketing...
What are common digital marketing career paths (mid-level)?

What are common digital marketing career paths (mid-level)?

by Lily Malota | Aug 3, 2022 | Digital Marketing

Digital marketing is an exciting and ever-evolving field that offers growth potential. What career path makes the most sense for those looking to level up to a more senior role?  This guide will share common digital marketing career paths and corresponding salaries....
Student success story: Jason Perez-Dormitzer

Student success story: Jason Perez-Dormitzer

by Amy Ahean | Jul 20, 2022 | Digital Marketing, Employee Success Stories, Student Success Stories

Jason Perez-Dormitz has a degree in journalism and worked for local newspapers for many years before becoming the primary caregiver for his four children. He has continued to pursue freelance content creation roles alongside his role as a Target retail associate. He...
How to become a digital marketing freelancer?

How to become a digital marketing freelancer?

by Lily Malota | Jul 11, 2022 | Digital Marketing

Digital marketing is imperative for businesses of all sizes to stay competitive and build better customer relationships. Most consumers have smartphones and use the internet daily to purchase products, learn more about a brand or read customer reviews. Whether...
9 Digital marketing hard skills you need in 2022

9 Digital marketing hard skills you need in 2022

by Lily Malota | Jun 27, 2022 | Digital Marketing

Digital marketing is invaluable to any company with an online presence. Marketing professionals have the digital marketing skills to inspire customers to buy, use or believe in a product or service. So it’s no surprise that more and more people want to learn...
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